All Posts in Katie

Cutline Playlist, People, Random Musings

Cutline Playlist: Sounds of Summer!

Summer Solstice is officially here, and it’s the perfect time to make sure your summer soundtrack is up to speed. To celebrate the season, we put together a few of our favorite hits in Cutline’s Sounds of Summer playlist, available on Spotify, which we'll continue to update! Here’s what we’re jamming to and why:  Read more

People, Random Musings, What They Read, What We Watch

What We’re Into This Month!

At Cutline, we are always on the lookout for the next book, TV show, podcast, or movie to watch, and this month is no exception. Check out what we're currently obsessed with:  Read more

Random Musings

Where We’re Traveling: Nashville

If you love country music and music history, you have to add a trip to Nashville to your bucket list! It’s a beautiful, green city, growing rapidly and offers visitors a lively downtown area with great music in every bar and restaurant you visit. Not to mention, historic southern sights and museums, and friendly locals. Here are my recommendations of sights to see!  Read more

Brainfood, Events, People

#Girlboss with Sophia Amoruso

A couple of us Cutliners recently jumped at the chance to hear Sophia Amoruso, Founder and CEO of Nasty Gal, speak at an event put on by The Commonwealth Club. The session, #Girlboss, was moderated by Alison Pincus, Co-Founder of One Kings Lane. The discussion covered Sophia’s latest book, Nasty Galaxy, and gave us the inside scoop on her unconventional approach to style, philosophy and advice for #Girlbosses everywhere.

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Events

Cutline Experiences the Magic that is Pop-Up Magazine!

Last week, a few Cutliners went to check out Pop-Up Magazine in Oakland to see what all the hype was about. Pop-Up, billed as a live magazine, is a one-night event that includes live music, photography, art, and incredible story tellers.

One thing’s for sure: it did not disappoint! It was beautiful, raw and incredibly moving. These 11 “magazine” features had us feeling so many different emotions: from uncontrollable laughter to tears of empathy and everything in between. The show was full of wisdom, lessons learned and reminders to appreciate life, culture and our roots. While still respecting the wishes of the producers to keep the content of the show a true surprise for attendees, we wanted to recap a few big (non-spoiler!) takeaways.

Mishri:

  • Role models are hard to come by. Most of the famous role models out there fit one archetype: they’re all skinny, beautiful and live extravagant lifestyles. Look outside of the public eye to find your role model, and when you find someone who you can truly look up to, hang on to them.

  • Embrace your identity. We’re all different; we come from unique backgrounds, have different strengths and weaknesses, and unique physical qualities. Love who you are and be proud of what makes you different, because at the end of the day, it’s all you’ve got!

Shaq:
Such an amazing cultural opportunity. So much fun and so much learned! Some of my key takeaways:

  • According to science, the present only lasts approximately three seconds. Don’t take any single one for granted.

  • Never judge anyone. Although we’ve all heard this life lesson a billion times in our lives, the Pop-Up show reminded me that you never know what someone is going through or why they have made the decisions they have. And above all, always be grateful for your blessings.

  • As a black woman, my hair has been a constant battle in my life. It continually defines who I am and how others perceive me, and for the longest time, I let these facts get in the way of who I was. Embracing my curls inspired a self-confidence that I never knew I had, generally and culturally.

Katie:
What a great show this was! It made me feel nearly every emotion - happy, sad, captivated, inspired, and more.

  • Be in the moment. Your present thought / moment only lasts three seconds, so make every moment count and pay attention to what’s important and what’s right in front of you.

  • Love what makes you different. Everyone has insecurities but it’s how you handle those insecurities that get you through the day, happy. You may not love everything about yourself, but you should love what makes you different.

Shelby:
All I can say is it really was pure magic! The way they brought each of the 11 stories to life using beautiful illustrations and visuals, combined with live music (and even food!) was perfection.

  • Be proud of where you came from. Sometimes we feel ashamed or embarrassed of our backgrounds or families, but that’s what makes life so beautiful. The little differences in everyone’s upbringing and the stories we can share are all lessons we can learn from (while laughing along the way).

  • Be proud of who you are (including what you look like!). Another story reminded me of how important it is to be confident in yourself and that includes how you look. It’s silly to be so set on looking perfect, when your imperfections are what make you... YOU!

PR Rockstar

Katie’s Tips for an Aspiring PR Rockstar!

Ever wondered how we got our start here at Cutline? You’re in luck! We’re bringing a new column to Cutline Speaks that showcases the stories of how Cutliners turned into PR rockstars. To kick off our inaugural post, check out how Katie Jacks became a marvelous manager!

How did you get your start in PR?
I was originally a business major in college, but I took a class on PR and loved the subject (and my teacher) right away. After that, I changed my major to journalism with an emphasis in PR. My college professors were great and encouraging, which made it an easy decision. Plus, I love talking to people and learning about technology, making it a way better fit for me!

What’s your latest/favorite hit so far?
My favorite / latest coverage hit was getting Pebble and Pebble Health on Inc.com.

What’s a top tip you’d offer to someone aspiring to become a PR rockstar?
Be a go-getter and never stop chasing your dreams of becoming a PR rockstar. Some days may be tough, but working with amazing people and securing those top-tier coverage hits that make your clients happy, make it all worth it.

7Questions

7 Questions with…Katie Jacks!

Q. What will you do at Cutline?
As a manager, I will keep accounts movin’ and groovin’ while making sure client goals are always top of mind. It’s important to remember what success looks like for each account and for yourself. I will help support the entire Cutline crew and use my organizational skills to get things done. I love pitching and securing coverage so I will always continue to strive for those top hits!

Q. What's your greatest moment in PR so far?
Helping a previous client break a Guinness World Record for the longest line of rubber ducks - over 17,000 - and having Kathie Lee and Hoda talk about it on the Today Show.

Q. Who do you love to follow on Twitter and why?

Q. What's the one gadget service you wish someone would come up with?
Teleportation - so I can travel faster and more often.

Q. Android, iPhone, or other?
iPhone - 100%

Q. What's your favorite thing about living in the Bay Area?
Being close to my family (although I’m always missing my Texas family) and being able to drive to the snow, the beach, the mountains or the desert at any time.

Q. What do you love to do when you're not working?

  • Hang out with my family - whether it’s playing dominoes in the backyard, having Sunday dinners or going on trips to New Orleans - I’m so lucky to have the family I do.

  • Play with my adorable (almost two-year-old) corgi - her name is Laya and she is the sweetest, spunkiest little girl in the world.

  • Go to country music concerts - my favorite performer is Jason Aldean.

  • Have girl time - go out dancing with my best friends, get my nails done, shop, etc.

  • Eat Mexican food.